How South Korea’s K-beauty industry is being hit by Trump tariffs

Osmond Chia

Business reporter, BBC News

Getty Images A model is seen during the prerecording of Miss Gee Collection runway show as a part of Seoul Fashion Week 2022 in Seoul, South Korea. Getty Images

Cars and smartphones may rank among South Korea’s biggest exports to the US, but few goods inspire a more devoted following than the Asian country’s beauty products.

K-beauty – a term that covers a…

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